Brand New City Pass Launches

Published: 25 June 2018

An exciting new city pass has launched in Edinburgh, that gives visitors significant savings on some of the city’s most treasured attractions.

Valid from one to three days, the Edinburgh City Pass gives entry to 17 handpicked attractions with intimate tours giving insight into Edinburgh’s history through a local’s perspective.

The pass will guide ticket holders from the hustle and bustle of Princes Street to the seaside town of South Queensferry right down to the historical town of Dalkeith, ensuring visitors get a broader experience of Edinburgh and the Lothians.

We are delighted to be partnering with Open Pass Scotland on this exciting new product for visitors to our wonderful city...Edinburgh enjoys over 4.2M visitors each year...

Paul Wakefield, Head of Marketing and Partnerships, Marketing Edinburgh

 

Attractions included on the pass are: The Edinburgh Dungeon, Georgian House, Scott Monument, Gilmerton Cove, Edinburgh Vaults, Forth Boat Tours, the National Mining Museum Scotland plus many more.

Available to buy in person and online, the pass is set to increase footfall throughout the city while enabling visitors to experience a wide variety of attractions in and around Edinburgh’s city centre.

Visitors also receive an Edinburgh Guide with map, local tips and offers to ensure they get the most from their visit to the capital.

Following the successful launch of similar passes in Stirling and Midlothian & the Scottish Borders, Open Pass Scotland founder Geoff Morrison recognised the opportunity to create an offering which provides significant savings and additional local insight within one of the world’s leading tourist destinations.

Commenting on the launch, Geoff Morrison said: “Tourism is becoming increasingly experiential. Visitors are looking for immersion in local culture and unique personal experiences. The Edinburgh Pass is a fantastic example of local businesses working together to unlock these opportunities.”

Open Pass Scotland is working in partnership with Marketing Edinburgh who will be showcasing the pass to potential visitors to Edinburgh via their website www.edinburgh.org and popular social channels @edinburgh.

VisitScotland regional leadership director Paula Ward said: “Scotland’s reputation as a quality destination relies on continued investment and innovation to ensure that current provision meets future demand."

The Edinburgh City Pass offers significant value with savings of up to £50 per adult pass. The pass is priced from £45 per adult and £20 per child and can be used throughout the year.

Passes can be purchased at EdinburghCityPass.com, at the VisitScotland iCentre at Edinburgh Waverley and via edinburgh.org.

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