This latest funding round will allow GeckoLabs to more than double the size of its team and expand its operations in North America. It brings the total raised by the company to £3m.
Gecko’s student engagement platform GeckoEngage allows universities to capture, manage and follow-up with prospective students, and is used by over 50% of the UK higher education market, including Cambridge, St Andrew’s, Edinburgh and Durham Universities.
Established in 2012 by Matt Lanham, who had previously run a digital agency, Gecko has a 27-strong team in Edinburgh, Scotland.
The company also has almost 30 clients in the US and Canada. The funding will allow Gecko to continue developing new products and open an office in New York to increase market share in North America.
It plans to create an additional 10 jobs in the UK and 28 new roles in US and Canada.
With the launch of our chatbot earlier this year, we’ve seen a real upsurge in interest from both existing users and from higher education institutions we don’t yet work with. This investment will help us to capitalise on that interest and innovate further in terms of product development.Matt Lanham, CEO, GeckoLabs
Marcus Henderson, investment manager at Mercia, said the investment will support Gecko through its next phase of growth and development.
Kerry Sharp, director of Scottish iIvestment Bank, added that Gecko offers not only the prospect of new Scottish based job opportunities but also increases the export capabilities for Scotland’s business base.